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THE
SYMBOL
The current handicap symbol is limited to those with mobility impairment when only 10% of individuals with a disability are mobility impaired. The rest of the people suffering from disabilities are associated with the notion that in order to have a disability one must be in a wheelchair. In order to combat this stereotype, a new and more inclusive symbol is needed.
The Backstory
The Symbol: Text
DESIGN ITERATION
The Symbol: Text

The Symbol: Image

The Symbol: Image

The Symbol: Image
AB TESTING
The Symbol: Text
The Symbol: Pro Gallery
AB TESTING RESULTS
The Symbol: Text
The Symbol: Pro Gallery
FINAL DESIGN
The Symbol: Text

The Symbol: Image
THE SYMBOL IN LIFE
The Symbol: Text

PARKING LOT
The Symbol: Image

PARKING GARAGE
The Symbol: Image

RAMP
The Symbol: Image
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